Dental Concierge Institute
(941) 888-3395

Develop Your Team with Empowering, Relevant Training 

Build the front office team of your dreams at the Dental Concierge Institute! Our in person courses will give you powerful strategies to help improve productivity and maximize your commitment to customer service. Learn to listen to your patients and boost patient retention through lasting connections and high-quality concierge dental care.

Our Office Manager KPI Series 


In our KPI series of courses, you’ll learn about the top Key Performance Indicators your office should be tracking, how you can gain control over your data, and how you can use the data to make changes to improve efficiency and productivity in your office.

Our KPI 101 course will focus on the top 5 KPIs most offices overlook. Learn how to find these KPI numbers for your office, and what they tell you about the health of your practice. Most importantly, you’ll walk away with real life tactical ideas on how your office can influence and improve these KPI numbers. Customized spreadsheets and trackers will keep you on track to increase your numbers right away!

Our KPI 102 course will dive further into numbers tracking and data-driven information. We’ll discuss additional KPIs which drive practice profitability and productivity. With specialized turn-key spreadsheets, you’ll leave the course prepared to monitor the health of your practice moving forward, along with pertinent information on how to improve and stabilize these important KPIs.

Are you ready to grow your skills and practice?

Yes, Sign Me Up!

Our LIVE! Office Manager Training


Designed with the experienced Office Manager in mind, this LIVE 2 day training course will dive into the unspoken responsibilities of Dental Office Management. You will learn best practices for how to control your overhead and make your office more profitable, how to recruit, motivate and improve the performance of your team, and learn how to develop turn-key management systems to help your practice run more efficiently.

Are you ready to grow as an Office Manager?

Meet Your Instructors


Dana Russell

With over three decades of experience in dentistry, Dana Russell has built a wide-ranging background of success across many different practice areas. Having worked in each position of a dental office, both general and specialty, Dana has the unique experience to empower those within any role in a practice. For Dana, developing a brilliant patient experience is her most important goal no matter the steps involved.

With experience in both management and the clinical aspects of dentistry, Dana uses proven systems and protocols to tailor growth and training to your individual needs. Dana is proud to offer these training courses to help others in the field excel at all levels in a dental office!

Dana has been involved in dental office management since 2006 and holds the distinction of Fellow of the American Association of Dental Office Management.

Zach Keehner

Zach brings over 7 years of dental revenue cycle knowledge with experience at nearly every level of the RCM process. With expertise in various patient management software, including Open Dental, Eaglesoft, Dentrix, Dentrix Ascend, Denticon and QSI, Zach understands the importance of flexibility and the necessity of an open mind to confront the various challenges in dental RCM. He uses his experience at both the DSO and private practice-level to strategize for various operational situations. Zach is a firm believer in the cyclical nature of RCM processes and the importance of each step within that cycle, which includes everything from patient intake to compliant coding and billing policies.

On a personal note, Zach is a huge fan of sports, music and history. As a Florida native, born and raised in the Tampa Bay Area, Zach is an avid fan of the Tampa Bay Buccaneers! Zach could spend hours discussing his favorite period of history, Antiquity! With a bachelor's in history, Zach bridges his acute attention to detail to his career in dental RCM.

Contact Us Today 


(941) 888-3395

Dental Concierge Institute